MarineMax plans to open a showroom in a shopping mall in Tampa, according to a story in the Tampa Bay Times.
“The goal is to reach out to people who don’t normally go to a boat store or a boat show and show them what boating is all about,” David Witty, vice president of event marketing and retail merchandising for MarineMax, told the Times. MarineMax is based in nearby Clearwater.
The newspaper reported that the showroom will have a 24-seat theater and offer boating safety courses and MarineMax’s Women on Water boater training classes.
A grand opening was scheduled for Sept. 1 and will be open through January.