The Triton


New site matches captains with owners, boaters


A group of South Florida marine executives has launched a Web-based service that offers captains to would-be renters. The concept for BoatSetter has been more than a year in the making and was officially launched at the 2014 Yacht & Brokerage Show.    

“Our model aims to accomplish a number of things,” said Andrew Sturner, president and CEO of  Collaborative Boating, BoatSetter’s parent company. “Our mission is to provide a truly affordable boating experience by matching boat owners with pre-screened renters and captains. We strive to be a catalyst to help grow the $121 billion marine industry by introducing boating to a whole new audience of future boat owners, providing incremental income to marinas and captains. We are not just about the transaction, but the elevation of the overall experience and innovation of the industry.”  

By logging on to, owners will fill out a profile and list their boat for rent.  Renters are offered a variety of experiences and activities in addition to the boats and captains to bring those experiences to life. Once boaters find what they are looking for, the system handles the transaction. The renter simply shows up to the marina ready to enjoy a day on the water.

BoatSetter also provides insurance, $1 million in primary liability protection and up to $2 million in hull coverage, which is included in the cost of the rental. On-water support services from BoatUS are also available free of charge.

Central to the BoatSetter model is the ability for renters to hire a professional, licensed captain by listing a number of participating captains. Each owner will be encouraged to pre-select a few that they prefer.

“We think the captains make all the difference in the world,” Sturner said. “First, it will give owners peace of mind that their boats are being handled safely by a professional, and secondly, it will make the experience better for consumers who want a day on the water, but don’t necessarily want to physically be behind the wheel.”

BoatSetter provides services to qualified captains through the Web portal

Related Posts...
Fort Lauderdale-based Parker Yacht Management, a tender repair company, hosted Read more...
Global marine travel experts ISS GMT host our mid-month Triton Read more...
Norwegian e-navigation company Navtor has partnered with Weathernews Inc. (WNI), Read more...
Governor Control Systems has partnered with U.K.-based Servowatch Systems Limited Read more...
Darko Supuk, editor in chief of the magazine Yachts Croatia, Read more...

Share This Post

Leave a comment

Your email address will not be published. Required fields are marked *

Please answer the question below to leave a comment. * Time limit is exhausted. Please reload CAPTCHA.

Editor’s Picks

Triton Networking nets $1,500 for injured yachtie

Triton Networking nets $1,500 for injured yachtie

More than 200 captains, crew and industry people challenged the weather to attend Triton Networking last night with global marine travel …

Judge orders Equanimity owner to forfeit yacht to US

Judge orders Equanimity owner to forfeit yacht to US

Malayasian financier Low Taek Jho, also known as Jho Low, was ordered on Tuesday (May 15) to turn over his $250 million yacht, M/Y …

Grand Banks buys boatyard in Florida

Grand Banks buys boatyard in Florida

Singapore-based Grand Banks Yachts has recently bought Stuart Yard, in Stuart, Florida. The 12,000-square-foot facility, to be named …

Taking the Helm: New leaders must remember that change takes time

Taking the Helm: New leaders must remember that change takes time

Taking the Helm: by Paul Ferdais New leaders often come into their job with energy and ideas, eager to somehow make their mark. While …