The Triton

Boat Show News

Show Management hires VP of consumer marketing

ADVERTISEMENT

Show Management, producers of Florida’s five largest boat shows, has appointed Mary Bender to the position of vice president of consumer marketing. Bender is chairwoman of the Public Events Council for the International Association of Exhibitions and Events and has 17 years of trade and consumer event experience.

“We are excited to have Mary join the team,” said Charlie McCurdy, CEO of Informa’s Global Exhibitions Division, which recently acquired Show Management. “We are confident that her unique skill sets will result in an infusion of new marketing efforts, especially within the digital realm, and will ensure the group’s five-show portfolio will continue to offer the best ROI for exhibitors while remaining top destinations for members of the boating community.”

Show Management produces five of Florida’s largest boat shows: Fort Lauderdale International Boat Show, Yachts Miami Beach, Palm Beach International Boat Show, Suncoast Boat Show in Sarasota, and St. Petersburg Power and Sail Boat Show.

“As a South Florida resident, I had previously attended the shows and have long admired their first-class event production,” Bender said. “I’m now looking forward to capitalizing on those efforts while introducing some new initiatives I believe will increase attendance while also increasing exhibitor satisfaction.”

Related Posts...
CAMX, the Composites and Advanced Materials Expo, will take place Read more...
Bengt Rittri, the Swedish environmental entrepreneur who founded Stockholm-based water Read more...
Bluewater USA has appointed Clive McCartney as vice president of Read more...
Join us on the third Wednesday in October to tour Read more...
The Fall Triton Expo brought together more than 750 captains, Read more...

Share This Post

Leave a comment

Your email address will not be published. Required fields are marked *

Please answer the question below to leave a comment. * Time limit is exhausted. Please reload CAPTCHA.

Editor’s Picks

Latest news in the brokerage fleet: Lady Sheridan, Invader for sale

Latest news in the brokerage fleet: Lady Sheridan, Invader for sale

New in the sales fleet M/Y Lady Sheridan, a 190-foot (58m) Abeking & Rasmussen launched in 2007, listed jointly with Burgess and …

From atop a volcano to under the sea in St. Kitts

From atop a volcano to under the sea in St. Kitts

Story and photos by Chef Victoria Allman “Good job!” Hilton barked. Hilton “Like-the-Hotel” was the Rastafarian guide leading …

Chief engineer Jan “Yannie” Nielsen dies in an accident at home

Chief engineer Jan “Yannie” Nielsen dies in an accident at home

Chief Engineer Jan “Yannie” Nielsen died suddenly after he slipped and fell at his home in Honduras on Oct. 2. He was the chief …

Triton Expo 2017

Triton Expo 2017

The Fall Triton Expo brought together more than 750 captains, crew and industry professionals last night to network and meet with 42 …