The Triton


Call to arms against plastic bottles


Bengt Rittri, the Swedish environmental entrepreneur who founded Stockholm-based water purification company Bluewater Group, spoke out prior to the Oct. 11 opening of the 2017-2018 Volvo Ocean Race in Alicante, Spain, to urge everyone on the planet to join him in a movement to change the existing water distribution and consumption model that sees billions of plastic bottles being shipped from one side of the world to another.

Rittri spoke of a vast tide of plastic waste that sees more than a million plastic bottles being sold every minute and less than 9 percent recycled, and noted that many of those bottles will end up as litter in the oceans. He pointed out that technology already exists to end the need for single-use plastic bottles.

“We want to harness human ingenuity to develop disruptive transformational thinking that will provide more people around the globe with on-demand clean drinking water in ways that will help bring an end to the need for throwaway plastic bottles,” Rittri said

Bluewater Group has partnered with Volvo Ocean Race entry Vestas 11th Hour Racing, which aims to be the most sustainable competitor in the nine-month-long round-the-world event. Bluewater water purifiers will generate pure drinking water in the team and guest pavilion at 10 of the stopovers during the 12-leg race.

“Supporting Vestas 11th Hour Racing is driving many new insights and presents an opportunity for us to scale up our communication about the solutions available and share our learnings,” Rittri stated.

Related Articles

Egypt plans new canal

Officials in Egypt announced in early August that the country plans to build a new Suez Canal alongside the existing 145-year-old waterway in a multibillion-dollar project to expand trade along the …

Pay attention to hard work, push excellence to keep your best crew

Pay attention to hard work, push excellence to keep your best crew

Taking the Helm: Paul Ferdais The yachting industry is full of work opportunities. If an opening presents itself on another boat, what keeps a captain’s best crew from leaving? There are many …

Yachts sold

Yachts sold

M/Y Turmoil, the 209-foot world cruising Royal Denship built in 2006, by Chamberlain Yachts International.  M/Y Lady Luck, a 195-foot (59m) Benetti, by Merle Woods & Associates and …

Taking the Helm: No one likes to work for a know-it-all

Taking the Helm: by Capt. Paul Ferdais Sometimes it pays not to speak up. When those in charge find that everyone comes to them for every simple decision, it might be because of a larger problem …

Nautical Ventures hires new sales manager

Nautical Ventures, a South Florida boat and watersports dealership, has hired Rick Levy as sales manager at its Dania Beach, Florida, facility. Levy has 33 years of experience in the marine …

Wallem Maritime acquires simulator

Wallem Maritime Training Centre Philippines acquired NAUTIS full mission bridge simulatorto train ship officers and be compliant with international legislation. Wallem Shipmanagement Hong Kong …