Yacht show organizer Informa Exhibitions has named Lana F. Bernstein as vice president of marketing for the company’s U.S. boat shows.
Bernstein will lead global marketing initiatives for the Fort Lauderdale International Boat Show, Miami Yacht Show and Palm Beach International Boat Show – three of the world’s largest in-water boat shows – as well as the St. Petersburg Boat Show and the Suncoast Boat Show in Sarasota.
Bernstein has more than 20 years of experience in the luxury lifestyle and celebrity public relations and integrated marketing fields. She previously served as vice president of public relations and marketing for Modern Luxury Media, a luxury, regional publishing company with 84 magazine titles in 24 U.S. cities, and vice president of public relations and marketing for Greengale Publishing (formerly Niche Media), a lifestyle publishing company. Bernstein began her career in the music industry, and she has created and produced notable events for the 2007 and 2010 Super Bowls.