Groups turn ocean plastic into denim

Mar 11, 2014 by Guest Writer

The environmental activist group Sea Shepherd has launched the Vortex Project, a campaign to clean the oceans of plastic debris and transform it into fashion. The project’s first collaboration — launched at NYC’s fashion week with partner Bionic Yarn — is G-Star’s “Raw for the Oceans,” a denim line made of ocean plastic.

The New York Fashion Week event is part of Parley for the Oceans, an initiative comprised of artists, activists, tastemakers, entrepreneurs and innovators to address and solve the plastic pollution problem impacting ocean ecosystems.

The Vortex Project takes waste from the oceans and shorelines, and recycles, enhances, and reuses it for yarn, fabric, and other elements in consumer products. They will also seek to close the loop by again recycling these products at the end their product life and manufacturing new products in such a way as to not further pollute.

Sea Shepherd will lead The Vortex Project in the areas of collecting, scientific innovation and awareness-building, and will work with Sea Shepherd entities worldwide to mobilize teams to help clean up the oceans and beaches.

“Plastic is choking our oceans and precious marine wildlife at an unprecedented rate,” said Capt. Paul Watson, founder of Sea Shepherd.

“Straws, single-use bags, six-pack rings, drink lids and more are ensnaring marine animals or blocking their digestive systems, killing these magnificent creatures. It’s time humanity takes responsibility for our actions and cleans up the mess we’ve made. We hope this is the first of many meaningful collaborations to come.”


Related Articles

New company acquires Kifaru

Cantiere Navale Italia has completed the acquisition of the brand Kifaru, which was founded in 2009. The Kifaru M/Y Baby built by Cantiere Navale Italia will debut at the

PBIBS19: Did you hear that? Quiet comes as generators go from Palm Beach show

PBIBS19: Did you hear that? Quiet comes as generators go from Palm Beach show

By Dorie Cox Engr. Carlos Arias observed a change on his way to work on M/Y Kipany, a 116-foot Intermarine, during the Palm Beach International Boat Show last week.

Latest news in the charter fleet: Golden Touch II now with Merle Wood

M/Y Golden Touch II, a 147-foot (45m) Sensation delivered in 2006, now available for spring and summer charter in the Bahamas through Merle Wood & Associates. M/Y Lady Jersey,

Yacht sinks off California, crew safe

Yacht sinks off California, crew safe

M/Y Going Coastal, a 92-foot (28m) yacht built by Paragon Motor Yachts in 2006, sank about 9 miles south of Monterey Bay in the Central Coast of California on

Latest news in the brokerage fleet: Preference sells; Carolina, Skylight listed

Latest news in the brokerage fleet: Preference sells; Carolina, Skylight listed

Yachts sold M/Y Preference, a 119-foot (36.4m) Tansu built in 2011, sold by listing brokerage Thompson, Westwood and White. TWW broker Jason Duggan and Northrop & Johnson broker Jim

Navigation data available on smart phone

UK-based Digital Yacht launched at METS its AquaWear range of wireless data servers, which brings navigation data to a smart phone. The new WLN20 was nominated for a DAME